<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Haupt Data Insights]]></title><description><![CDATA[Haupt Data Insights]]></description><link>https://www.hauptdatainsights.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Mon, 25 May 2026 01:14:11 GMT</lastBuildDate><atom:link href="https://www.hauptdatainsights.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Stop Guessing Your Brand Identity — Test It With Semantic Networks ]]></title><description><![CDATA[Developing a brand platform is more complex than it might appear. Take a coffee shop brand for example. To a lot of people, coffee is more than a beverage; it can be a morning ritual, an experience to share with others, an entry fee to a workspace, or a signal about who they are. The difference between a brand that resonates with target customers and one that’s overlooked often comes down to a single positioning decision made early in the brand's development. That decision is usually made...]]></description><link>https://www.hauptdatainsights.com/post/stop-guessing-your-brand-identity-test-it-with-semantic-networks</link><guid isPermaLink="false">6a0ca168b2731dece74dd111</guid><pubDate>Tue, 19 May 2026 18:44:46 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3f96df_a653fc844178491fb88b840594401086~mv2.png/v1/fit/w_1000,h_675,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Michael Haupt</dc:creator></item><item><title><![CDATA[How Semantic Networks Can Reveal Why a Social Media Campaign Wasn't Working: Case Study]]></title><description><![CDATA[See how semantic network analysis can be applied to social media data to track brand perceptions]]></description><link>https://www.hauptdatainsights.com/post/how-semantic-networks-can-reveal-why-a-social-media-campaign-wasn-t-working-case-study</link><guid isPermaLink="false">6a0743264187691eea84492a</guid><pubDate>Fri, 15 May 2026 16:21:21 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/3f96df_221a992ce20e48eb8373938078b50d1f~mv2.jpg/v1/fit/w_772,h_572,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Michael Haupt</dc:creator></item></channel></rss>